Unlock clarity across your entire revenue engine. This glossary breaks down the most important KPIs used by high-performing RevOps, sales, marketing, and customer success teams, so you can measure what matters and make smarter decisions, faster.

• Definitions of 100+ essential revenue, pipeline, and customer metrics
• KPIs across sales, marketing, finance, customer success, and operations
• Clear explanations written for executives, RevOps leaders, and go-to-market teams
• A trusted reference for reporting, dashboards, and board conversations
• Co-produced by H2K Labs and Sales Empowerment Group

Start tracking the right metrics and build a revenue organization that scales with confidence.